Kiwami is a bold blockchain media startup out of Japan, building an original anime universe powered entirely by Web3.

As part of the early marketing team, we helped grow a global community of crypto-native backers—without spending a cent on paid promotions. At the founders’ request, all growth was 100% organic, designed to demonstrate real, grassroots demand ahead of future investor conversations. We used tools like Hootsuite to track engagement, optimize timing, and analyze audience behavior across platforms.

By leveraging NFTs and DeFi, Kiwami became one of the first projects to successfully crowdfund high-quality anime production through a fully decentralized model.